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YouTube Shorts Are About To Make Everyone Rich

4 min readOct 31, 2022

Why I’m excited and you should be too

In September 2020, YouTube announced it would be launching Shorts. Which at the time didn’t raise too much attention since we already had an app that offered bite-size videos.

“TikTok did this first,” I remember saying to my brother. “No one is going to use YouTube Shorts.”

At the time, it seemed that TikTok had already stolen the whole “short video” premise. TikTok is the place to go if you want quick, funny videos. Not YouTube. YouTube is a place for longer videos. Or so I thought.

The Hype For Shorts

Lately, my “for you page” on YouTube has been raving about Shorts and I wasn’t able to narrow down why until I watched this video.

All I can say is the hype is justified.

YouTube is monetizing shorts coming in early 2023, giving creators the ability to earn ad revenue on not only long-form videos but their shorts as well.

Nice share.

I'm not crazy about watching shorts myself. But then I'm not on TikTok or Instagram either.

But I can see how they can come in handy for discovery... and maybe even money-making once that's available in 2023.

Although I think youtube will now take the lead in short videos, I think these videos will make a lot less money than their longer counterparts, knowing how youtube treats its creators there is reason to believe that they will take a big piece of the pie.